Marketing Communications Specialist (Tmall) ID1496
面議
應(yīng)屆畢業(yè)生
學(xué)歷不限
- 全勤獎(jiǎng)
- 節(jié)日福利
- 不加班
- 周末雙休
職位描述
該職位已進(jìn)行加V認(rèn)證,請(qǐng)放心投遞
WHAT YOU'LL NEED TO HAVE
? Broad knowledge of Marketing Communication in Retail
? Broad knowledge of media channels
? Broad knowledge of the Marketing creative and production process
? Good knowledge of Marketing Technology
? Good knowledge of Life at Home and Home Furnishing
? Broad knowledge of IKEA concept, brand objectives, values and vision
? Broad knowledge of IKEA tools, processes and cycles
? Good knowledge of digital and social media marketing
? Good knowledge of Ingka Group strategies, priorities and key process
? Good knowledge of the IKEA multichannel reality and online customer behaviours
? Good knowledge of operational plans and goals as well as follow up on KPIs
? Good knowledge of change management methods and tools as well as stakeholder management
YOUR RESPONSIBILITIES
? Act as a member of the Marketing team and proactively contribute to marketing plan/output in order to deliver to the common objectives and goals
? Responsible for executing the consistency of messages, tone of voice and brand identity in marketing communication
? Responsible for effectively adapting global content locally
? Project lead local campaigns and content where necessary including creative briefing, creative review and production, managing budgets and timelines, agency management and campaign follow up
? Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact
? Contribute to the integrated multichannel executions/output of the function in order to contribute to the business goals
? Be an active player in driving an open and sharing climate, be a role model of the IKEA values, and contribute to the transformation of IKEA
? Support all initiatives within and outside commercial included in the agreed communication plan (e.g. promote home solar)
ABOUT THIS WORK AREA
We deliver sustainable, extraordinary growth by creating a new, unique, inspiring and convenient meeting with the customers. We deliver a multi-channel experience that adds value to the many people and inspires a home furnishing movement.
工作地點(diǎn)
地址:上海徐匯區(qū)上海-徐匯區(qū)宜家辦公樓
求職提示:用人單位發(fā)布虛假招聘信息,或以任何名義向求職者收取財(cái)物(如體檢費(fèi)、置裝費(fèi)、押金、服裝費(fèi)、培訓(xùn)費(fèi)、身份證、畢業(yè)證等),均涉嫌違法,請(qǐng)求職者務(wù)必提高警惕。
職位發(fā)布者
HR
宜家(中國(guó))投資有限公司
- 家居·室內(nèi)設(shè)計(jì)·裝潢
- 500-999人
- 外商獨(dú)資·外企辦事處
- 上海市浦東新區(qū)臨御路550號(hào)3層
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